OL20026707W Page_number_confidence 94.12 Pages 410 Partner Innodata Pdf_module_version 0.0.7 Ppi 360 Rcs_key 24143 Republisher_date 20210223212237 Republisher_operator Republisher_time 500 Scandate 20210220074203 Scanner Scanningcenter cebu Scribe3_search_catalog isbn Scribe3_search_id 9781501135910 Tts_version 4.Copyright © 2016 by Instaread. Together, harnessing the transcendent power of a shared mission, and a deep belief in the spirit of sport, they built a brand that changed everything'-Īccess-restricted-item true Addeddate 15:23:28 Boxid IA40065213 Camera Sony Alpha-A6300 (Control) Collection_set printdisabled External-identifier Above all, he recalls the formative relationships with his first partners and employees, a ragtag group of misfits and seekers who became a tight-knit band of brothers. Knight details the many risks and daunting setbacks that stood between him and his dream-along with his early triumphs.

At 24, after backpacking around the world, he decided to take the unconventional path, to start his own business-a business that would be dynamic, different. Now, for the first time, in a memoir that is candid, humble, gutsy, and wry, he tells his story, beginning with his crossroads moment. But Knight, the man behind the swoosh, has always remained a mystery. In an age of startups, Nike is the ne plus ultra of all startups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognizable symbols in the world today. Today, Nike's annual sales top $30 billion. Selling the shoes from the trunk of his lime green Plymouth Valiant, Knight grossed $8,000 his first year. In 1962, fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. 'In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company's early days as an intrepid start-up and its evolution into one of the world's most iconic, game-changing, and profitable brands.

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